Kia India has had a fantastic start to it India innings! In little over two years of operations, the company sold over two lakh units of the Kia Seltos compact SUV. In addition, more than one and a half lakh connected cars have been sold by Kia in India since it began operations. Earlier this month, Kia India became the fastest car manufacturer in India to register sales of three lakh units in India. Kia reports that over 66 per cent of its total sales come from the Seltos.
Also Read: Kia Becomes Fastest Carmaker To Sell 3 Lakh Cars In India
2021 Kia Seltos
If we were to break it down further, 58 per cent sales of the Seltos come from the top variants, while automatic variants contribute 35 per cent to Seltos' sales. Diesel variants contribute up to 45 per cent to the total sales of the Kia Seltos. Kia says that the newly launched iMT variant of the Seltos is seeing a lot of traction in less than four months since it was launched.
(Kia Seltos X-Line special edition model teased; Launch soon)
Speaking on the milestones, Tae-Jin Park, Executive Director and Chief Sales & Business Strategy Officer, Kia India said, "Success milestones are always a huge boost to motivation as it enhances our passion for serving customers better. These back-to-back milestones are a testament to our commitment to bringing a revolution in the auto industry and catering to the new age, young-at-heart dynamic buyers with class-leading premium products. The Indian PV market is undergoing a transformation due to changing customer trends, increased desire for the latest features, and cutting-edge connected-car technology. We have made a conscious decision to launch game-changing products in popular segments introducing customers to a whole new experience of owning a Kia. Witnessing such immense love and trust for brand Kia in just two years is truly humbling for us."
Also Read: Kia Seltos X-Line Special Edition Model Teased; Launch Soon
(The Kia Seltos was one of the first compact SUVs to offer connected car technology in India)
As far as sale of connected cars is concerned, the Kia Seltos accounts for over 78 per cent of connected car sales, with Sonet contributing to 19 per cent. The Kia Seltos HTX 1.5 Petrol variant is said to be the customers' preferred variant when it comes to buying a connected Kia car.
