logo
New Delhi
Home
News & Reviews
Videos
New Cars
New Bikes
Used Cars
Sell Car
Articles
Car services

Registered Office

ADDRESS
Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
CONTACT
+91 9606045096
EMAIL
contact@carandbike.com
© Mahindra First Choice Wheels Limited 2025. All rights reserved.
  • Latest News
  • Latest Reviews
  • Car News
  • Bike News
  • Car Reviews
  • Motorsport
  • Bike Reviews
  • Electric

Luxury Brand Genesis Gears Up To Make Its Foray Into The European Market

In Europe, Genesis will go against the likes of Mercedes-Benz, BMW, Audi and Jaguar Land Rover among others.
Shubham Parashar
Shubham Parashar
1 min read
2021-04-28 04:32:52
Follow us on
Luxury Brand Genesis Gears Up To Make Its Foray Into The European Market
Key Highlights
  • Genesis took to Twitter to share the news.
  • It also showcased its first electric SUV at Auto Shanghai 2021.
  • It has not shared details of its product offensive for Europe.

Last year in Septmber, Hyundai Group's premium car brand- Genesis hired Dominique Boesch as its first Managing Director for the European market and now the company is all set to make its foray into the market. Genesis took to Twitter through its European handle to share the news and the tweet read, "The Genesis journey continues. All roads lead to Europe. Get ready to join us on this thrilling new adventure."

The Genesis journey continues. All roads lead to Europe. Get ready to join us on this thrilling new adventure #GenesisEurope #ItsAboutTime #LuxuryCars pic.twitter.com/o5inpKMYW5

— Genesis Europe (@Genesis_Europe) April 26, 2021
undefined

Also Read: Genesis X Concept Revealed7rsumhds

Genesis is also likely to bring the GV range in Europe.

Dominique Boesch had joined Genesis from Audi AG where he held the role of Sales Director in France before serving as Managing Director in Korea, Japan and China, respectively, over his twenty-year tenure. After more than 10 years in Asia, Boesch returned to headquarters as head of European sales and, most recently, he was leading the brand's future Global Retail Strategy.

Also Read: Genesis Deploys Advanced Fingerprint Recognition In GV70

19dtb1i8

Genesis has also showcased its first EV at Auto Shanghai 2021.

In Europe, Genesis will go against the likes of Mercedes-Benz, BMW, Audi and Jaguar Land Rover among others. Genesis hasn't revealed any plans about its product line-up or models it will launch initially to start its operations with. It also showcased the electrified G80 at Auto Shanghai 2021 and it will be the brand's first EV. It will go on sale alongside the conventional G80, GV70 crossover and the GV80 SUV in the global markets and the same is expected even in Europe.

# Genesis# Genesis Cars# Genesis Europe# Cars# Auto Industry# New Cars
  • Overview
  • Highlight

Related News

Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
1 min read
Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
Driving License Driving License Driving License Driving License
0 mins read
Driving License Driving License Driving License Driving License
KTM Super Adventure S Evo Revealed First KTM To Get An AMT
2 mins read
KTM Super Adventure S Evo Revealed First KTM To Get An AMT
Toyota Crown Crossover RS Landscape Special Edition Revealed
5 mins read
Toyota Crown Crossover RS Landscape Special Edition Revealed
2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
1 min read
2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
Toyota Crown Crossover RS Landscape Special Edition Revealed
2 mins read
Toyota Crown Crossover RS Landscape Special Edition Revealed
Yamaha MT-15, Fascino & Ray ZR Get New Colours And Graphics For 2024
1 min read
Yamaha MT-15, Fascino & Ray ZR Get New Colours And Graphics For 2024
MG Hector Blackstorm Launch On April 10
1 min read
MG Hector Blackstorm Launch On April 10
BMW Group India Reports Over 51% Growth In Q1 2024 Car Sales, At 3,680 Units
1 min read
BMW Group India Reports Over 51% Growth In Q1 2024 Car Sales, At 3,680 Units

Popular Models

  • Tata Harrier EV
    Tata
    Harrier EV
    Ex-showroom Price
    ₹ 21.49 - 30.23 Lakh
  • Volkswagen Golf GTI
    Volkswagen
    Golf GTI
    Ex-showroom Price
    ₹ 50.13 Lakh
  • Kia Carens Clavis
    Kia
    Carens Clavis
    Ex-showroom Price
    ₹ 11.1 - 20.76 Lakh
  • Lamborghini Temerario
    Lamborghini
    Temerario
    Ex-showroom Price
    ₹ 6 Crore
  • Volkswagen Tiguan R-Line
    Volkswagen
    Tiguan R-Line
    Ex-showroom Price
    ₹ 45.73 Lakh
  • Mercedes-Maybach SL 680
    Mercedes-Maybach
    SL 680
    Ex-showroom Price
    ₹ 3.92 Crore
  • BYD Sealion 7
    BYD
    Sealion 7
    Ex-showroom Price
    ₹ 48.9 - 54.9 Lakh
  • Kia Syros
    Kia
    Syros
    Ex-showroom Price
    ₹ 8.69 - 16.03 Lakh
  • Hyundai Creta EV
    Hyundai
    Creta EV
    Ex-showroom Price
    ₹ 18.02 - 24.38 Lakh
  • Lotus Emeya
    Lotus
    Emeya
    Ex-showroom Price
    ₹ 2.34 Crore

Upcoming Cars

  • placeholder
    Explore Other Topics

Trending News

  • GV60 Magma Concept Unveiled: A Performance-Oriented Version Of The GV60
    2 mins read
    GV60 Magma Concept Unveiled: A Performance-Oriented Version Of The GV60
  • Genesis Neolun Concept Unveiled; Brand’s First Full-Size Electric SUV
    1 min read
    Genesis Neolun Concept Unveiled; Brand’s First Full-Size Electric SUV
  • Hyundai, Kia Recall Nearly 1.7 Lakh EVs in South Korea Over Charging Software Issues
    1 min read
    Hyundai, Kia Recall Nearly 1.7 Lakh EVs in South Korea Over Charging Software Issues
  • Hyundai Issues Recall For 90,000 Genesis Vehicles Over Fire Risk In The US
    2 mins read
    Hyundai Issues Recall For 90,000 Genesis Vehicles Over Fire Risk In The US
  • Genesis To Unveil Vision Gran Turismo Concept On December 2
    1 min read
    Genesis To Unveil Vision Gran Turismo Concept On December 2

Latest News

  • NewsNews
  • Expert ReviewExpert Review
View All
  • Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Jaiveer Mehra | Nov 26, 2024
    Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Compared to the 1290 Super Adventure, the new 1390 packs in a larger engine, more power and more tech on board
    1 min
  • Driving License Driving License Driving License Driving License
    car&bike Team | Nov 22, 2024
    Driving License Driving License Driving License Driving License
    0 mins
  • KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Jaiveer Mehra | Oct 25, 2024
    KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Compared to the 1290 Super Adventure, the new 1390 packs in a larger engine, more power and more tech on board
    2 mins
  • Toyota Crown Crossover RS Landscape Special Edition Revealed
    car&bike Team | May 20, 2024
    Toyota Crown Crossover RS Landscape Special Edition Revealed
    Japan-specific special edition gets off-road-focused tweaks including all-terrain tyres and a raised ride height.
    5 mins
  • 2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
    Yashraj Singh | May 16, 2024
    2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
    Despite a tumultuous journey in recent seasons, Quartararo reaffirms his commitment to Yamaha, citing belief in their new approach and potential for success
    1 min
  • Toyota Crown Crossover RS Landscape Special Edition Revealed
    car&bike Team | Apr 9, 2024
    Toyota Crown Crossover RS Landscape Special Edition Revealed
    Japan-specific special edition gets off-road-focused tweaks including all-terrain tyres and a raised ride height.
    2 mins
  • Yamaha YZF R3 Real-World Review: In Pictures
    Kingshuk Dutta | Mar 29, 2024
    Yamaha YZF R3 Real-World Review: In Pictures
    The Yamaha YZF R3 is fast, looks good and is a hoot to ride as well. But the price is where all the good work comes undone. Only if there was a way for Yamaha to price it right!
    2 mins
  • Yamaha YZF R3 Real-World Review; Good Motorcycle But Too Expensive For Its Own Good
    Kingshuk Dutta | Mar 28, 2024
    Yamaha YZF R3 Real-World Review; Good Motorcycle But Too Expensive For Its Own Good
    The Yamaha YZF R3 is fast, looks good and is a hoot to ride as well. But the price is where all the good work comes undone. Only if there was a way for Yamaha to price it right!
    1 min
  • Volvo XC40 Recharge Plus Single Motor Driven: A Better Deal Than The Twin-Motor Ultimate?
    Dhruv Attri | Mar 28, 2024
    Volvo XC40 Recharge Plus Single Motor Driven: A Better Deal Than The Twin-Motor Ultimate?
    The XC40 Recharge’s single motor variant is nearly Rs 3 lakh more affordable than the AWD version. But what’s the catch?
    4 mins
  • Royal Enfield Himalayan Long Term Test: Introduction
    Kingshuk Dutta | Mar 27, 2024
    Royal Enfield Himalayan Long Term Test: Introduction
    The new Royal Enfield Himalayan now joins car&bike’s long term fleet. Over the next few months, we will tell you how the motorcycle holds up to the rigours of daily riding, highway jaunts, off-road riding and much more.
    2 mins
  • Jawa 350 vs Royal Enfield Bullet 350 Comparison Review: In Pictures
    Kingshuk Dutta | Mar 27, 2024
    Jawa 350 vs Royal Enfield Bullet 350 Comparison Review: In Pictures
    The legacy of the Royal Enfield Bullet 350 has a new challenger in the Jawa 350. But which of these modern classic 350s with iconic nameplates is a better choice for you? We try and find the answer.
    2 mins
  • Home
  • News
  • Cars
  • Luxury Brand Genesis Gears Up To Make Its Foray Into The European Market