Omega Seiki Mobility (OSM), a part of the Anglian Group Company, has announced a strategic partnership with Goenka Green Pvt Ltd to open over 500 dealerships across India by FY 2023-24. Omega Seiki Mobility intends to be the fastest growing brand in the commercial electric vehicle segment, and is eyeing 1,000 touchpoints by FY 2024. After 28 years of ICE (internal combustion engine) vehicle dealerships, Goenka Green, under the brand "Electro Ride" has entered the commercial electric vehicle segment with the partnership with Omega Seiki Mobility, the company said in a statement.
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The electric vehicle market (EV) is expected to reach a value of more than $ 152 billion by the year 2030. To tap this growing demand, Omega Seiki Mobility added more than 100 dealerships last year, inaugurating an average of 10 dealerships per month. In the first phase, the two companies intend to open 227 EV outlets, 83 in Uttar Pradesh, 34 in Rajasthan, 43 in Madhya Pradesh, 36 in Gujarat, 21 in Haryana and 10 more in Delhi-NCR by FY 2023, the company announced. In the second phase of expansion, the company will open 325 dealerships, with 15 in Punjab, 3 in Uttarakhand, 40 in Bihar, 19 in Jharkhand, 31 in Karnataka, 14 in Kerala, 41 in Maharashtra, 35 in Tamil Nadu, 15 in Andhra Pradesh, 22 in Odisha, 31 in West Bengal, 22 in Assam, 20 in Telangana and 17 in Chhattisgarh by FY 2024.
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Uday Narang, Founder and Chairman, Omega Seiki Mobility, says the EV segment is ready to take the next big leap, and OSM will focus on the hinterland to ramp up demand and presence for EVs.
Speaking on the announcement, Uday Narang, Founder & Chairman, Omega Seiki Mobility, said, "The market for electric vehicles is ready to take the next big leap. While the government has helped us on the policy side, the ball is now in the hands of OEMs like Omega Seiki Mobility. We firmly believe that the demand for EVs will come from the hinterland of the country and this latest partnership is the first step towards that."
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Omega Seiki Mobility has a range of electric three-wheelers and has plans to introduce electric two-wheelers as well
Rajendra Goenka, Chairman, Goenka Green Pvt. Ltd. said, "We are extremely happy to partner with Omega Seiki Mobility, which is a pioneer in electric vehicle manufacturing. We were looking for the right partner to enter into the sustainability segment as we believe climate change is a serious concern and through this partnership with Omega Seiki Mobility, we will be able to offer sustainable solutions in our upcoming state-of-art dealerships pan-India, providing the best customer experience with our ERP solutions. We hope to have a long and fruitful relationship with OSM."
Goenka Green has multiple automobile dealerships spread across Uttar Pradesh and Rajasthan, and has been in the automobile business for over 5 decades, a joint statement announced.
Omega Seiki Mobility has indigenously designed, developed and is now manufacturing its own electric three-wheelers under the Rage+ brand. The company has also introduced India's first refrigerated electric three-wheeler under the brand name Rage+ Frost. The vehicle is meant for last-mile delivery of vaccines, pharmaceuticals, dairy and poultry products. The company is also developing small, medium and heavy commercial vehicles.
