logo
New Delhi
Home
News & Reviews
Videos
New Cars
New Bikes
Used Cars
Sell Car
Articles
Car services

Registered Office

ADDRESS
Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
CONTACT
+91 9606045096
EMAIL
contact@carandbike.com
© Mahindra First Choice Wheels Limited 2025. All rights reserved.
  • Latest News
  • Latest Reviews
  • Car News
  • Bike News
  • Car Reviews
  • Motorsport
  • Bike Reviews
  • Electric

Why Mahindra Finally Has a Winner With The Mojo

The Mojo has been designed to attract, alright. It looks big, mean and very macho.
Siddharth Vinayak Patankar
Siddharth Vinayak Patankar
1 min read
2015-10-08 21:40:07
Follow us on
Why Mahindra Finally Has a Winner With The Mojo
Yes, Mahindra Two-Wheelers got off to a rather shaky start with the extremely-forgettable Stallio. Thankfully, the company learned its lesson and junked that bike. It followed up with the more credible Centuro, but really it is the scooter side of things that has kept the brand afloat. Now even Mahindra knows that is never going to be enough. It is working on a slew of new models for motorcycles in the 100, 125, 150 and 200cc space, and indeed looking at the feasibility of integrating the Peugeot scooters into its portfolio for India (as premium offerings). But the brand needed a flagship - a defining product that screams engineering capability, style, prowess and technology. The Mojo was first shown to us as way back in 2011, when Mahindra began its two wheeled innings. A lot has changed on the bike since. Thankfully.

What we are getting now is closer to the 300cc bike showcased at the 2014 Auto Expo. The Mojo has been designed to attract, alright. It looks big, mean and very macho. And yes I saw a rather yummy Mojo dressed in Mahindra racing colours with excellent paint finish - that I do hope makes it to market! But in typical Mahindra fashion some bits are over-styled, especially the family look of bringing in the use of gold instead of chrome - like the Centuro. But that is where all similarities end. The Mojo is leagues ahead on refinement, engineering and rideability. The bike feels smooth, quick and has the right rumble too. When I first rode it about 3 months ago, I was immediately impressed by two things - the level of sophistication that Mahindra has been able to achieve and also its ease of use in chock-a-block city traffic. The bike feels nimble despite its obvious weight, and accelerates out the blocks quickly too. The bike's peak torque of 30Nm comes in just past 4500 rpm and you get a great cruising characteristic from the bike - even above 100Km/h. The Mojo's engine has a harmonious, almost too-smooth feel, with no harshness or vibration even when taken past the three digit speed mark.

Mahindra Mojo

Where Mahindra has scored is the bike's character - one of sheer confidence and refinement. There are many critics who bashed the company for delaying the Mojo for so long. I say that delay has come good, as it has ensured that Mahindra got it right, went back and got it even better. And that is why I believe the Mojo completely fits the bill on being that very capable flagship I was speaking of. Mahindra has been clever to make sure it hasn't skimped on sourcing the right parts - even the Pirelli tyres on the bike I rode were the right choice, as they give the chassis the precise grip and braking capability it needs. The Mojo is a tourer and comes at a time when the Indian buyer has been made aware of such a segment. Bajaj will take a crack at it next year with the CS 400, but Mahindra gets a good lead on this space. The KTM Duke bikes will be the obvious rivals, though I do like the fact that the Mojo has a very distinct character, with no true rival in that sense. It was too late in the development cycle to integrate the new Peugeot two wheeler R&D folks into the Mojo project. But the French arm did help with tweaking the styling and finishing on the product - especially its very racy and definitely oriental name logo. The way Mojo has been finished on the fuel tank, with Mahindra taking a subtle position lower on the bike body - was also a suggestion that came from that team. And I have to say the lettering, its finish and the overall branding on the bike, with no unnecessary decals either - make it look very premium and very fresh.

Also Read: Mahindra Mojo Review

Mahindra has had a few make or break chances in the past, and to be fair hasn't blown all of them - but that was in the 4 wheeler space. The Mojo will finally get the critics of Mahindra's two wheeler strategy to shut up, or at least take a break! It is a clever, sensible and well executed product. While that may seem like a repetitive refrain from me now, here's what it comes down to - price. Mahindra will be very smart to completely blow the competition out of the water if it launches the Mojo close to Rs 1.5 lakh. That though seems highly unlikely, with the figure Rs 1.8 lakh doing the rounds on the grapevine. But I believe that it can still become a blockbuster if Mahindra stays below Rs 1.7 lakh, since the rivals are within kissing distance of the 2 lakh mark anyway. So as always any final judgement rests on Mahindra's pricing strategy. But on product - over-styling notwithstanding - you can give team Mahindra some long needed applause. Take a bow folks!

# Mahindra Mojo# Mahindra Two-wheelers# Mahindra Mojo bike# Feature
  • Overview
  • Highlight

Related News

Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
1 min read
Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
Driving License Driving License Driving License Driving License
0 mins read
Driving License Driving License Driving License Driving License
KTM Super Adventure S Evo Revealed First KTM To Get An AMT
2 mins read
KTM Super Adventure S Evo Revealed First KTM To Get An AMT
Toyota Crown Crossover RS Landscape Special Edition Revealed
5 mins read
Toyota Crown Crossover RS Landscape Special Edition Revealed
2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
1 min read
2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
Toyota Crown Crossover RS Landscape Special Edition Revealed
2 mins read
Toyota Crown Crossover RS Landscape Special Edition Revealed
Yamaha MT-15, Fascino & Ray ZR Get New Colours And Graphics For 2024
1 min read
Yamaha MT-15, Fascino & Ray ZR Get New Colours And Graphics For 2024
MG Hector Blackstorm Launch On April 10
1 min read
MG Hector Blackstorm Launch On April 10
BMW Group India Reports Over 51% Growth In Q1 2024 Car Sales, At 3,680 Units
1 min read
BMW Group India Reports Over 51% Growth In Q1 2024 Car Sales, At 3,680 Units

Popular Models

  • Tata Harrier EV
    Tata
    Harrier EV
    Ex-showroom Price
    ₹ 21.49 - 30.23 Lakh
  • Volkswagen Golf GTI
    Volkswagen
    Golf GTI
    Ex-showroom Price
    ₹ 50.13 Lakh
  • Kia Carens Clavis
    Kia
    Carens Clavis
    Ex-showroom Price
    ₹ 11.1 - 20.76 Lakh
  • Lamborghini Temerario
    Lamborghini
    Temerario
    Ex-showroom Price
    ₹ 6 Crore
  • Volkswagen Tiguan R-Line
    Volkswagen
    Tiguan R-Line
    Ex-showroom Price
    ₹ 45.73 Lakh
  • Mercedes-Maybach SL 680
    Mercedes-Maybach
    SL 680
    Ex-showroom Price
    ₹ 3.92 Crore
  • BYD Sealion 7
    BYD
    Sealion 7
    Ex-showroom Price
    ₹ 48.9 - 54.9 Lakh
  • Kia Syros
    Kia
    Syros
    Ex-showroom Price
    ₹ 8.69 - 16.03 Lakh
  • Hyundai Creta EV
    Hyundai
    Creta EV
    Ex-showroom Price
    ₹ 18.02 - 24.38 Lakh
  • Lotus Emeya
    Lotus
    Emeya
    Ex-showroom Price
    ₹ 2.34 Crore

Upcoming Cars

  • placeholder
    Explore Other Topics

Trending News

  • Mahindra Will Not Enter Electric Two-Wheeler Space, Says Rajesh Jejurikar
    1 min read
    Mahindra Will Not Enter Electric Two-Wheeler Space, Says Rajesh Jejurikar
  • Mahindra Mojo 300 ABS BS6 Launched In India; Priced At Rs. 1.99 Lakh
    1 min read
    Mahindra Mojo 300 ABS BS6 Launched In India; Priced At Rs. 1.99 Lakh
  • 2020 Mahindra Mojo 300 ABS BS6 Bookings Begin For Rs. 5,000
    1 min read
    2020 Mahindra Mojo 300 ABS BS6 Bookings Begin For Rs. 5,000
  • BS6 Mahindra Mojo 300 With Ruby Red & Black Pearl Colours Revealed
    1 min read
    BS6 Mahindra Mojo 300 With Ruby Red & Black Pearl Colours Revealed
  • BS6 Mahindra Mojo 300 ABS Revealed In New Garnet Black Colour
    1 min read
    BS6 Mahindra Mojo 300 ABS Revealed In New Garnet Black Colour

Latest News

  • NewsNews
  • Expert ReviewExpert Review
View All
  • Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Jaiveer Mehra | Nov 26, 2024
    Latest KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Compared to the 1290 Super Adventure, the new 1390 packs in a larger engine, more power and more tech on board
    1 min
  • Driving License Driving License Driving License Driving License
    car&bike Team | Nov 22, 2024
    Driving License Driving License Driving License Driving License
    0 mins
  • KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Jaiveer Mehra | Oct 25, 2024
    KTM Super Adventure S Evo Revealed First KTM To Get An AMT
    Compared to the 1290 Super Adventure, the new 1390 packs in a larger engine, more power and more tech on board
    2 mins
  • Toyota Crown Crossover RS Landscape Special Edition Revealed
    car&bike Team | May 20, 2024
    Toyota Crown Crossover RS Landscape Special Edition Revealed
    Japan-specific special edition gets off-road-focused tweaks including all-terrain tyres and a raised ride height.
    5 mins
  • 2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
    Yashraj Singh | May 16, 2024
    2021 MotoGP World Champion Fabio Quartararo To Stay With Yamaha Till 2026
    Despite a tumultuous journey in recent seasons, Quartararo reaffirms his commitment to Yamaha, citing belief in their new approach and potential for success
    1 min
  • Toyota Crown Crossover RS Landscape Special Edition Revealed
    car&bike Team | Apr 9, 2024
    Toyota Crown Crossover RS Landscape Special Edition Revealed
    Japan-specific special edition gets off-road-focused tweaks including all-terrain tyres and a raised ride height.
    2 mins
  • Yamaha YZF R3 Real-World Review: In Pictures
    Kingshuk Dutta | Mar 29, 2024
    Yamaha YZF R3 Real-World Review: In Pictures
    The Yamaha YZF R3 is fast, looks good and is a hoot to ride as well. But the price is where all the good work comes undone. Only if there was a way for Yamaha to price it right!
    2 mins
  • Yamaha YZF R3 Real-World Review; Good Motorcycle But Too Expensive For Its Own Good
    Kingshuk Dutta | Mar 28, 2024
    Yamaha YZF R3 Real-World Review; Good Motorcycle But Too Expensive For Its Own Good
    The Yamaha YZF R3 is fast, looks good and is a hoot to ride as well. But the price is where all the good work comes undone. Only if there was a way for Yamaha to price it right!
    1 min
  • Volvo XC40 Recharge Plus Single Motor Driven: A Better Deal Than The Twin-Motor Ultimate?
    Dhruv Attri | Mar 28, 2024
    Volvo XC40 Recharge Plus Single Motor Driven: A Better Deal Than The Twin-Motor Ultimate?
    The XC40 Recharge’s single motor variant is nearly Rs 3 lakh more affordable than the AWD version. But what’s the catch?
    4 mins
  • Royal Enfield Himalayan Long Term Test: Introduction
    Kingshuk Dutta | Mar 27, 2024
    Royal Enfield Himalayan Long Term Test: Introduction
    The new Royal Enfield Himalayan now joins car&bike’s long term fleet. Over the next few months, we will tell you how the motorcycle holds up to the rigours of daily riding, highway jaunts, off-road riding and much more.
    2 mins
  • Jawa 350 vs Royal Enfield Bullet 350 Comparison Review: In Pictures
    Kingshuk Dutta | Mar 27, 2024
    Jawa 350 vs Royal Enfield Bullet 350 Comparison Review: In Pictures
    The legacy of the Royal Enfield Bullet 350 has a new challenger in the Jawa 350. But which of these modern classic 350s with iconic nameplates is a better choice for you? We try and find the answer.
    2 mins
  • Home
  • News
  • Feature
  • Why Mahindra Finally Has a Winner With The Mojo