Hyundai Motor India announced that it will launch its performance-oriented N Line range of cars in the country. Hyundai will launch the first N Line model in India this year itself. Hyundai says that the N Line range of cars has been built around three brand values - Motorsport-inspired design cues, accessible for all and everyday excitement. The company will of course, launch more N Line models in India over the next few years. Hyundai will target the N Line range towards millennial and Gen Z buyers in India. The first N Line car to be launched in India is likely to be the Hyundai i20 N.
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(The N Line cars get a motorsport inspired colour scheme and performance-oriented parts)
Commenting on the introduction of N Line, S S Kim, MD & CEO, Hyundai Motor India Ltd., said, "As the country's leading smart mobility solutions provider, Hyundai has been redefining the mobility landscape with products that take customer aspirations to new heights. The introduction of our N Line range to India, will induce sporty experiences like never before, making every drives a fun experience with products that personify excitement and athleticism. As an organization committed to India, Hyundai has been introducing superior products and services for customers. We have surpassed customer expectations and assumed leadership across various segments by winning the hearts and minds of our most valued customers. With N Line, Hyundai Motor India will continue to challenge new boundaries and introduce new cars that amplify the aspirations and personalities of new age Millennial and Gen Z buyers. To augment customer delight, we will introduce a new N Line model in 2021 and subsequently launch additional N Line models for Indian customers over the next few years."
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(The N Line cars get a different, performance-oriented engines as well)
All N Line cars have motorsport inspired styling, which set it apart from the regular models. The company also assures that the new range of cars will be accessible for all, which means pricing will not be very expensive. These cars are meant to be used as daily drivers and lastly, these cars will offer a sporty driving experience, differentiating themselves from the standard Hyundai models.
