Over the years I have had the good fortune of owning a variety of brands- Maruti, Hyundai, VW, Skoda, Mercedes and most recently BMW 5 series, which undoubtedly is the best driving experience. I like to drive and the 5 series is sheer pleasure.
However, BMW’s dealer in Ranchi is not a shadow of who they represent. Here’s my experience: they started on a high note- unrelenting phone calls until payment was collected. They give me a date to take delivery. Since I live in Jamshedpur (about 170 kms from the dealership), to make sure before arriving, I ask for a copy of Temporary Permit (TP). They go -that’s not done yet but ‘chalte hai’- everyone takes delivery without one. I ask how about insurance cover, God forbid, in case of an accident without TP. They say- that’s your risk! Obviously, I postpone the delivery until the following week when they confirm that TP is done. On the day, after a flimsy ritual of (third class) cake cutting ceremony, they hand me the keys with a photo copy of an un-signed, un-stamped TP! As much as I am aghast, I have no option but to drive a new car with technically no legal paper of registration and ownership. They promise to have the signed copy of the TP sent within 48 hrs, which after 41 days I still haven’t received!
Now, here’s the kicker- my TP expired on Aug 29 and the car has no registration; hence a 60 lac car now sits pretty in my garage while I use a Ola to get to work!
So in summary BMW ought to do better in their selection of dealership, lest they risk erosion of their hard-earned brand equity. To all the BMW lovers in Jharkhand and Bihar, stay away from Titanium.
EV
