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Registered Office

ADDRESS
Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
CONTACT
+91 9606045096
EMAIL
contact@carandbike.com
© Mahindra First Choice Wheels Limited 2025. All rights reserved.
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Upcoming Launches

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Upcoming Bike Launches
  • Kawasaki Z400
    Kawasaki Z400
    * Ex-Showroom
    ₹ 4 - 5 Lakh
  • Honda CRF300L
    Honda CRF300L
    Expected Price
    ₹ 3 - 3.3 Lakh
    Expected Launch : 2025-10-23
  • Triumph Tiger Sport 800
    Triumph Tiger Sport 800
    Expected Price
    ₹ 11.5 - 12 Lakh
    Expected Launch : 2025-10-31
  • Benelli 752S
    Benelli 752S
    Expected Price
    ₹ 6 - 7 Lakh
    Expected Launch : 2025-11-01
  • TVS Zeppelin
    TVS Zeppelin
    Expected Price
    ₹ 2 - 3.2 Lakh
    EvEV
    Expected Launch : 2025-11-29
  • Yamaha YZF MT-07
    Yamaha YZF MT-07
    Expected Price
    ₹ 8.5 - 10 Lakh
    Expected Launch : 2025-11-30
  • Yamaha Tenere 700
    Yamaha Tenere 700
    Expected Price
    ₹ 8 - 9 Lakh
    Expected Launch : 2025-12-06
  • TVS RTX Adventure Tourer
    TVS RTX Adventure Tourer
    Expected Price
    ₹ 2.5 - 3 Lakh
    Expected Launch : 2026-01-20
  • KTM RC 160 Duke
    KTM RC 160 Duke
    Expected Price
    ₹ 1.7 - 1.75 Lakh
    Expected Launch : 2026-01-29
  • Aprilia SR 175
    Aprilia SR 175
    Expected Price
    ₹ 2 - 2.02 Lakh
    Expected Launch : 2026-01-29
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Technology

Jaguar Land Rover Shows off Bike Sense Safety System
Ameya Naik
Jan 21, 2015, 5:43 PM
Jaguar Land Rover Shows off Bike Sense Safety System
Jaguar Land Rover has unveiled their new Bike Sense system which warns drivers about nearby bicycles and motorcycles. According to the company, the variety of sensors used in the car will help the system determine when a bicycle or motorcycle is approaching the car.
1 Min
  • Video Game Technology to Make Self-Driving Cars Affordable?
    PTI | Jan 20, 2015
    Video Game Technology to Make Self-Driving Cars Affordable?
    A new software that allows a self-driving car to determine its location using a single video camera instead of several laser scanners can shave thousands of dollars from the cost of such vehicles.
    1 min
  • Mahindra & Mahindra Launches Electric Vans in Agra as Part of NEMMP
    PTI | Jan 17, 2015
    Mahindra & Mahindra Launches Electric Vans in Agra as Part of NEMMP
    In a first step towards promotion of green vehicles, Mahindra & Mahindra today handed over four battery-powered vans to the Agra Development Authority to be used for public transport under a pilot project.
    1 min
  • Blaupunkt Introduces Tyre Pressure Monitoring Systems in India
    NDTV Auto Team | Jun 29, 2015
    Blaupunkt Introduces Tyre Pressure Monitoring Systems in India
    Blaupunkt India has entered a new segment with TPMS (Tyre Pressure Monitoring Systems). TPMS will help provide the real time information and customizable alerts on tyre pressure and temperature conditions.
    1 min
  • General Motors Open to Working With Google on Self-Driving Car Technology
    Reuters | Jan 13, 2015
    General Motors Open to Working With Google on Self-Driving Car Technology
    General Motors Co is open to working with Google Inc on developing self-driving car technology, the chief technology officer for the US automaker said.
    1 min
  • Ford To Introduce New Infotainment System in India Next Year
    PTI | Jan 12, 2015
    Ford To Introduce New Infotainment System in India Next Year
    US auto major Ford plans to introduce in India its latest version of communications and entertainment system, SYNC 3, in its vehicles by next year.
    1 min
  • CES 2015: BMW Goes Tech-Heavy
    Kritika Sethi | Jan 8, 2015
    CES 2015: BMW Goes Tech-Heavy
    As the world gathers in Las Vegas to see the latest from the world of technology at the 2015 edition of the Consumer Electronics Show, BMW is bringing in quite the range of innovations this year. Though the list includes a myriad of innovations and technology, here's what intrigued us the most.
    1 min
  • Mercedes-Benz Self-Driving Concept Can Turn Into Mobile Living Room
    Reuters | Jan 6, 2015
    Mercedes-Benz Self-Driving Concept Can Turn Into Mobile Living Room
    The F 015 luxury sedan concept, with its spacious cabin and lounge-like seating for four, explores new possibilities for self-driving cars that can double as virtual living rooms on wheels.
    1 min
  • Toyota to Allow Royalty-Free Use of Its Fuel-Cell Patents
    AFP | Jan 6, 2015
    Toyota to Allow Royalty-Free Use of Its Fuel-Cell Patents
    Toyota will give away thousands of patents for its fuel-cell cars, it said Tuesday, in an effort to encourage other automakers into the new industry. The world's largest vehicle maker said it will allow royalty-free use of about 5,680 patent licences, including 1,970 related to fuel-cell stacks.
    1 min
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    EMI starts at
    ₹ 2,439

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